Krista Hammack is a seasoned digital marketing professional with extensive experience in social media strategy, content creation, and public relations. She has a proven track record of driving engagement and growth for various individuals and organizations.
Key Skills
Public Relations: Strong background in managing public relations efforts and building positive relationships with media and stakeholders.
Social Media Marketing: Expertise in managing and growing social media accounts across various platforms.
Content Creation: Expertise in creating engaging and visually appealing content, including graphics, shorts, videos, and written posts.
SEO & SEM: Educated and certified in search engine optimization (SEO) and search engine marketing (SEM) to enhance online visibility and drive traffic.
Analytics & Reporting: Skilled in using analytics tools to track performance, measure ROI, and inform strategy.
Campaign Management: Experience in planning, executing, and optimizing digital marketing campaigns to achieve business goals.
Portfolio Highlights
Fundraising Campaigns: Organized and promoted fundraising events that have raised thousands of dollars in funding for Florida Aid to Animals’ Financial Aid Program.
Social Media Campaigns: Created entire digital pawprint for Florida Aid to Animals across various platforms.
Content Creation: Developed a series of educational videos and infographics that received high engagement and positive feedback from the community.
SEO Success: Implemented SEO strategies that improved website rankings and increased organic traffic significantly.
How I Know So Much About Digital Content + What Works
A Professional Timeline of Special Skills Acquired:
Prior to 2018 – Could already defragment a 2017 hard drive to run a 1997 PC game. Excelled in computers since age four; when Mom first introduced me to personal computer technology with Windows 97.
2018
Moved to Brevard County, FL (Space Coast).
I wanted to be closer to my family; but in time I met some really nice people and pets.
Started working at Florida Aid to Animals Spay Neuter Medical Facility as head of Public Relations. Took over all online content and all social media channels; creating the organization’s entire digital pawprint since.
2021
Promoted to head of all Marketing & Advertising.
Named Fundraising Contact for the Organization.
2023
Google Digital Marketing & E-commerce
Foundations of Digital Marketing and E-commerceMake the Sale: Build, Launch, and Manage E-commerce Stores
Satisfaction Guaranteed: Develop Customer Loyalty Online
Assess for Success: Marketing Analytics and Measurement
From Likes to Leads: Interact with Customers Online
Payroll and Tax Fundamentals
Think Outside the Inbox: Email Marketing
Attract and Engage Customers with Digital Marketing
2025
Today
Current Organization Marketing stuck in “Breakout” status due to my efforts in Marketing.
You should donate today! Great people who help Pets.
Contact Krista Today –
Thank you for your response. ✨
Krista Hammack | Digital Marketing and Communications 